Marketing Technology

Our Marketing Technology services constitutes of Marketing Automation, Customer Relationship Management (CRM) and Customer Data Integration (CDI).

Marketing automation is the use of software to automate marketing processes such as customer segmentation, customer data integration (CDI), and campaign management. The use of automation makes processes that would otherwise have been performed manually much more efficient, and makes implementation of new processes possible. Marketing automation is an integral component of customer relationship management (CRM).

We offer:

  • CRM consulting and implementation
  • Marketing Automation
  • Web 2.0 / Social Media

Opson provides Comprehensive On-Demand Marketing  Automation

  • Integrated marketing and sales application with automated lead conversion
  • Real-time analytics to measure and optimize campaigns for best results
  • Multichannel campaign management and analysis for a complete marketing solution
  • Rapid deployment and ease-of-use to get users working quickly

For more details on our Marketing Technology services please contact us.

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