An e-tailer is a retailer who primarily uses internet as a medium to enable its customers to buy goods and services. The growing competition and numerous marketing channels have made it difficult to acquire customers economically. Even when there are online visitors  it is a challenge to convert these online visitors into customers. Since online shopping is characterized by price comparison and competition, it is very important to send the right message and make a right impression to ensure purchase and loyalty.

At Opson, we have been helping e-tailers to formulate the right strategies to reach out to their target audience and convert them into customers. Our understanding is that every e-tailer needs a different marketing strategy based on their business objective, their target market and their product/service offerings. Thus tailoring a right strategy for our e-tailers and facilitating their growth while minimizing their marketing spent defines our success.  Through our services like Search Marketing and Social Media Marketing, we have been engaged in designing and implementing effective marketing strategies for our clients while reducing their existing marketing budget and increasing their customer base.

Please click here to read about how we helped one of our e-tailer client to increase organic visitors by 78%, reduce their PPC cost by 10% and improve their ad-ranking by 25%.

Contact us today to learn more about how we can help you with the following services specially tailored for E-tailers:

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